Matt St. Gelais — Art Direction and Design
Boulder Digital Works is one of the most progressive digitally-focused graduate programs in the world and it needed its website to reflect that. The digital landscape is in a state of constant change so we created a website that changes with it.
We developed a bookmarking system that we gave to all BDW community members, asking them to tag inspiring sites that they feel represent everything from the most cutting edge digital creative work to the latest business trends. These tagged sites then become the BDW homepage. A custom facebook commenting system allows site visitors to add their own comments — further extending the reach of this growing community. We also completely reinvented their application process, essentially doubling their applicant pool in a matter of weeks.